Mass-made production of objects with expiration dates because of quality or fashion trends contributes to excessive and often superfluous consumption.
Then comes the greenwash concept with the creation of FSC-type certificates that focus on massifying forest monoculture plantations, disrespecting and destroying its entire ecosystem…
How many so-called sustainability certificates must we have today to clear disposable mass-production companies?
A forest is a family of grandparents, parents, and children who share and communicate with each other, Mycorrhiza: the widest symbioses in nature. Once again, we are decimating communities and then restoring so-called sustainability.
The search for raw materials within our premises, using pruning wood, in the case of the olive trees, or a specific choice of trees, has not been an easy task, sometimes almost impossible when we use non-local wood, as in the case of ash wood, but we are convinced that one day this model will become a common practice.